To commemorate World Most cancers Day, senior oncologists from Apollo Proton Most cancers Middle and Apollo Most cancers Middle, Chennai introduced the ‘From Zero to Hero’ marketing campaign at a press convention in Chennai, highlighting the necessary function of stage zero most cancers detection and early prognosis. Photograph courtesy: Particular Association
Apollo Most cancers Middle and Apollo Proton Most cancers Middle, Chennai, have launched the ‘Zero to Hero’ marketing campaign to commemorate World Most cancers Day and promote consciousness concerning the significance of stage zero most cancers detection and early prognosis.
The initiative comes because the incidence of most cancers in India continues to rise. Greater than 1.5 million new instances have been reported in 2024, in line with knowledge from the Indian Council of Medical Analysis’s Nationwide Most cancers Registry Program introduced in Parliament. Almost one in 9 Indians faces a lifetime threat of most cancers, and specialists say greater than 70 per cent of instances are identified at a sophisticated stage, making remedy extra advanced, reducing survival charges and rising the monetary burden on households.
As a part of the marketing campaign, every middle hosted an expert-led meet-and-greet targeted on the advantages of early detection in several types of most cancers. Ayyappan, Senior Marketing consultant in Surgical Oncology, moderated and the panel included R. Srivathsan, Marketing consultant in Urological Oncology and Robotic Surgical procedure. P. Venkat, Senior Marketing consultant – Surgical Oncology. Asha Reddy, Marketing consultant Breast Surgical procedure. Ajit Pai, Senior Marketing consultant in Surgical Oncology; Senthil Kumar AC, Senior Marketing consultant, Surgical Oncology, Senthil Kumar Ganapthi, Senior Marketing consultant, Surgical Gastroenterology. The medical doctors emphasised that cancers detected at stage zero or early phases typically require much less aggressive remedy and are related to improved survival charges and high quality of life.
The marketing campaign additionally options survivor tales to spotlight how well timed screening and intervention can change the course of the illness.
