As extra EU member states think about elevating age limits on social media, TikTok outlined some new age assure measures it’s introducing throughout Europe, whereas the platform additionally offered particulars of its broader contribution to the EU economic system to display its advantages.
First, relating to restrictions for youngsters, TikTok says it’ll quickly introduce new measures to stop youngsters from accessing the app.
In keeping with TikTok:
“Within the coming weeks, we are going to start rolling out enhanced know-how in Europe to additional help how our moderation groups detect and take away accounts belonging to customers beneath 13. This follows an preliminary pilot in Europe final 12 months that led to the removing of hundreds of extra underage accounts. ”
Quickly, TikTok will add extra metrics to find out a person’s age and tackle underage use violations.
TikTok stated its up to date age detection measures will have in mind issues like profile data, movies customers publish, and different actions on the platform.
“When our know-how identifies an account which will belong to a person beneath 13, it’s reviewed by skilled moderators to find out whether or not it needs to be banned. Similar to at this time, anybody may have the chance to dispute in the event that they imagine a mistake has been made.”
If an error happens, TikTok says it presents quite a lot of choices, together with facial age estimation (powered by Yoti), bank card verification, and government-approved ID submissions.
With these enhanced measures, TikTok hopes it will likely be much less topic to larger age restrictions, with the EU Fee nonetheless contemplating the potential for elevated social media entry following Australia’s lead and new social media for youngsters legislation.
French authorities have already invoice The usage of social media shall be prohibited for these beneath 15 years of age. Related discussions are underway in Spain, Italy, Greece and Germany.
The Australian check case shall be key to taking the following step right here (and Australian teenagers nonetheless entry social media at related charges), but it surely stays to be seen whether or not there may be a lot the platforms themselves can do to restate their positions.
On one other entrance, TikTok has additionally shared new insights in regards to the platform’s general contribution to the EU economic system, claiming that TikTok has propelled the EU economic system The financial worth of the EU as an entire in 2025 is EUR 31 billion (USD 36 billion).
“This consists of: Germany’s financial output is 7.2 billion euros, France 5.2 billion euros, Italy 3.6 billion euros, Spain 3 billion euros and Poland 920 million euros. ”
TikTok says it at the moment has greater than 200 million customers in Europe (a determine first reported final September), who every come to the platform with a heuristic mindset.
“This discovery will assist companies of all sizes flip viewers consideration into measurable outcomes, from curiosity to buy.””
TikTok says it has helped greater than 6.5 million EU companies develop throughout borders whereas additionally facilitating development 13 billion euros Contributing to the financial development of European SMEs in 2025.
TikTok additionally claims to have supported round 52,000 inventive sector jobs within the area.
Some fascinating statistics will once more hopefully assist TikTok ease regulatory stress and be sure that EU officers acknowledge the worth it brings, aside from different considerations.
Will this trigger the European Fee to loosen its concentrate on TikTok?
Effectively, it could be slightly hectic contemplating X’s current non-consensual nudity, however I’ve little question that the EU group will finally refocus the TikTok challenge and sustain the stress as typical.
However a minimum of they will accomplish that with slightly extra consideration of the state of affairs.
